VANISHING ELEPHANT – SYDNEY STORE
- August 6, 2013 -
Designed by Kelvin Ho and the team at Akin Creative, the space offers a unique experience for shoppers in such a busy centre which consists mainly of white walls and polished tiles. The V.E store offers a “no distraction” aesthetic with plain wooden frames and no decorations, the product in a way is the decoration and allows for the collections to speak for themselves and stand out. In comparison to the shopping centre the V.E store feels warm and organic due to the heavily featured wood, there may be an absence of the usual paint overload seen with other retailers but due to the framework and layout of the store it’s definitely not needed. Along side the brands women’s/men’s/footwear collection there is a carefully selected range of other items such as bags and accessories from Tailfeather and Makr, footwear care of Jack Purcell and Buddy, jewellery by Pink LouLou, Pared eyewear, Triumph & Disaster soaps, Incense of the West and a fine selection of magazines.
Head on over to the store and say hi to the team:-
Shop 3022 Westfield Bondi Junction
500 Oxford Street, Bondi Junction NSW 2022 T: 02 9389 4138